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business training

Dig Deep to Discover Your Core Purpose

Blogs by Assured Strategy Blogs by David Chavez Grow Your Business

Do you know your company’s “WHY”? If you think it’s about revenue you should dig deeper. Why did you start the business? Why is it what you do important? Core Purpose must be established to build clarity inside  your company. It is why you are here, doing what you do every day. Purpose guides us […]

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business training

Brand Promise and How to Make a Deal with your Customers

Blogs by Assured Strategy Blogs by Ted Sarvata Executive Tips Grow Your Business

Do you offer a guarantee like this one? They should pay me $5 just for having to read all this nonsense. Let’s talk about a few ways this fails: Every product in the store has been bar coded and the checkout system is completely computerized and has been for decades. Are customers really concerned about […]

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business training

How to Know When a Team Member Goes Bad

Blogs by Assured Strategy Blogs by Keyne Petkovic Executive Tips Grow Your Business Team Building

As leaders we hate to quit. Just the thought of “giving up” makes us cringe. It might be the feeling we are giving up on a person, or giving up on a goal or initiative; either way, leaders don’t like to feel like they haven’t given all their efforts towards something or someone who is […]

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business training

Set Core Values for a Frustration-Free Workplace

Blogs by Assured Strategy Blogs by David Chavez Executive Tips Grow Your Business

Core Values are a handful of rules that remain constant over time and manage the behavior inside of your company. If you have employees acting against the set behavior expectations, it is most likely that you are lacking in core values or not talking about core values enough. According to The Advantage by Patrick Lencioni, […]

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