Can you simply and concisely name your firm’s strategy? Do you have a solid topline revenue growth strategy in place? The key to sustainable top line growth is threefold: knowing your core customer, developing a clear brand promise and developing your business model to align your brand promise to your core customer. We believe you can’t outsource the development of top line growth and bottom-line profitability. Our job as strategic coaches is to guide you and your executive team in developing your thinking.